The AB InBev Foundation has been created to reduce harmful drinking globally by identifying effective, science-based programs and policies for public-private partnerships to advance positive social and behavior change.
OUR WORK FOCUSES ON FOUR CORE AREAS
Supporting transparent and verifiable monitoring and evaluation of AB InBev’s Global Smart Drinking Goals
Guiding nine city pilots with science-based interventions and technical advice
Supporting the training of healthcare providers
Advancing alcohol health literacy - specifically knowledge of strategies to avoid harmful drinking – as an approach to reduce harmful drinking.
What we do
We work with partners at the global and community levels to help reduce harmful drinking and affect positive change.
The Foundation will primarily help fund partners' development of implementation tools and certain programs selected by the steering committees where AB InBev Global City Pilots are in place. It will also engage partners and organizations to measure, evaluate, and publish on the effectiveness of various programs related to the Global Smart Drinking Goals , with the goal of identifying solutions to positively change or reduce behaviors related to harmful drinking.
Why we do it
THE HARMFUL USE OF ALCOHOL REMAINS A MAJOR GLOBAL PROBLEM
Significantly preventing and reducing harmful use is a challenge that requires a collective, coordinated response, which thus far has not been sufficient. Around the world, we need bolder action that can only come from stronger collaboration, starting at the community level.
Columbus, Ohio, USA
Where we work
OUR EFFORTS ARE GLOBAL AND EXTEND THROUGH PARTNERSHIPS WITH A VARIETY OF PUBLIC, PRIVATE, COMMUNITY AND LEADING RESEARCH ORGANIZATIONS.
We also focus intensely on efforts involving the implementation, measurement, and evaluation of AB InBev's Global Smart Drinking Goals. Currently this work is ongoing in five pilot cities: Leuven, Belgium; Brasília, Brazil; Jiangshan, China; Zacatecas, Mexico, and Columbus, Ohio, USA. An additional 4 cities will launch in 2017.
How the AB InBev Foundation will work
THE FOUNDATION HAS ESTABLISHED THE FOLLOWING GUIDING PRINCIPLES:
effectively sharing what we do and what we learn with others
demonstrating multi-sectorial, community collaborations, empowered by evidence-based interventions and external experts
advancing the knowledge base by supporting independent, technical experts to implement and evaluate programs and publish their own work and conclusions