The Foundation has three groups of external advisors who bring expertise and perspective to our programs. Each group has its own set of objectives that together hold us to the highest and most rigorous scientific and ethical standards. Each ensures that the work we do is conducted objectively, transparently, and effectively.
BOARD OF ADVISORS
The members of our Board of Advisors were selected for the expertise they bring across the five pillars of our work. The Board of Advisors supports the Board of Directors in building high-value partnerships for the Foundation.
Role and Responsibilities
The Board of Advisors will carry out the following tasks:
Provide strategic guidance to the Board of Directors.
Assist with impact measurement, scaling strategies, and program sustainability efforts.
Board of Advisors Members
Chief of projects at the Thabo Mbeki Foundation and former group executive manager of the Passenger Rail Agency of South Africa.
Prior to becoming chief of projects, Kulu previously served as a group executive manager of the Passenger Rail Agency of South Africa. Prior to these roles, she served as major general and government security regulator for the South African Police Service as well as the director of communication and spokesperson for the South African Ministry of Public Service Administration. She also previously served as co-negotiator in the public administration department of the South African government and was also an advisor to intercountry security committees. In 2010, Kulu played a key role in public safety by leading security planning for the FIFA World Cup and the African Cup of Nations tournaments. As a major general in the South African Police Service, she was deployed as chief negotiator on special envoys in the Ivory Coast and Mauritania. Kulu was named Businesswoman of the Year in 2015 by the Business Woman Foundation of South Africa. Earlier in her career, she was the public affairs and area operations manager for Cape Metrorail, the business development manager for Holistic Settlements, and the training manager at Kohler Flexible Packaging. Kulu holds a bachelor’s degree from the University of Cape Town and an Honours degree in business administration from the University of Stellenbosch.
William DeJong, PhD
An adjunct professor at Tufts University School of Medicine and a consultant specializing in strategic planning and program design for public health interventions.
Dr. DeJong’s work focuses on health communications, technology transfer, changing social norms and behaviors, and policy and program evaluation. He presently works with the following businesses and organizations: AB InBev; AB InBev Foundation; DRUIDapp, Inc.; Evelyn Lilly Lutz Foundation; International Town-Gown Association; Responsible Retailing Forum; and Straterus/RRF Field Services LLC. He previously served as a professor of community health sciences at the Boston University School of Public Health; the director of the US Department of Education’s Higher Education Center for Alcohol, Drug Abuse, and Violence Prevention; and as a director of research and program development for Outside The Classroom, an online alcohol education company later acquired by EVERFI, Inc. He is the author of over 450 monographs, book chapters, academic papers, and other publications and materials on substance abuse prevention, health promotion, criminal justice, social psychology, and the use of media to change social norms and behaviors. Dr. DeJong is a graduate of Dartmouth College and received his PhD in psychology from Stanford University.
Myriam Sidibé, DrPh
One of the world’s leading experts on brands that drive health outcomes through mass behavioral change.
Sidibé is one of the world’s leading experts on brands that drive health outcomes through mass behavioral change. From within Unilever, she has created a movement to change the handwashing behaviors of one billion people — the single biggest hygiene behavior change program in the world — and conceived and established the multiple award-winning, UN-recognized Global Handwashing Day that is now celebrated in over 100 countries. Sidibé’s approach to pushing boundaries and challenging the status quo has been pivotal to leading a paradigm shift in the way public-private partnerships for health and well-being are managed and funded. This has led to her being recognized as one of the top 10 intrapreneurs in the world. Her foresight in establishing Lifebuoy’s social mission has been replicated across Unilever as an example of a best practice for brands looking to positively impact the world whilst driving market share. She has advocated for businesses to gain growth and profit from engagement in social and health issues in order to build more sustainable and effective interventions. She is a regular commentator in the media on this subject. Sidibé is a trustee of WaterAid, the world’s largest civil society organization on water and sanitation and a commissioner for The Lancet on the future of health in Africa. Sidibé is from Mali and holds a PhD in public health from the London School of Hygiene and Tropical Medicine and a master’s degree in water and waste engineering from Loughborough University in the UK. She was trained as an agricultural and environmental engineer at McGill University in Canada.
TECHNICAL ADVISORY GROUP
Composed of experts in alcohol science, health communication, measurement and evaluation, and related areas, the Technical Advisory Group (TAG) is responsible for helping to ensure that the Foundation’s work is evidence based, follows the highest ethical standards, and is conducted transparently. Members of the TAG offer the Foundation technical and scientific guidance in its efforts to reduce the harmful consumption of alcohol.
Role and Responsibilities
TAG members carry out the following tasks:
Review the work of academic and scientific partners who provide technical assistance to the City Pilot teams
Review the work of researchers conducting the measurement of City Pilot programs
Advise on issues of scientific ethics, confidentiality, data security, and publication
H. Westley Clark, JD, MPH, CAS, FASAM
TAG Chair; Dean’s Executive Professor of Public Health at Santa Clara University
Dr Clark is the Chair of the Technical Advisory Group. He is the former Director of the Center for Substance Abuse Treatment within the US Substance Abuse and Mental Health Services Administration (SAMHSA). While at SAMHSA, Dr Clark helped create the Recovery Community Services Programs, Recovery-Oriented Systems of Care, and Access to Recovery, a presidential initiative. He has often worked closely with the White House Office of National Drug Control Policy on the president’s drug strategy, tackling issues such as getting treatment to pregnant and postpartum women, reducing recidivism among individuals in the criminal justice system, and increasing choice of treatment options. He previously worked at the San Francisco Veterans Affairs Medical Center and is board-certified in General Psychiatry, with an ABAM certification in Addiction Psychiatry. He is a member of the Washington, DC Bar Association and licensed to practice medicine in several jurisdictions.
Dr Clark holds a bachelor’s degree from Wayne State University, a medical doctorate and a master’s degree in Public Health from the University of Michigan schools of Medicine and Public Health, and a juris doctorate from Harvard Law School.
SCIENTIFIC PARTNERS TASK FORCE
The Scientific Partners Task Force (SPTF) is comprised of academic and research consultants as well as community organizations that the Foundation contracts with to meet the objective of reducing the harmful consumption of alcohol in the six City Pilots around the world. The SPTF was created to advance program implementation and the science and to foster cohesion, coordination, collaboration and sharing of information, learnings and best practices among its members.
Role and Responsibilities
The SPTF has multiple responsibilities:
Support local City Pilot Steering Committees by delivering technical assistance to City Pilot teams in the form of tool kits, guidance documents, workshops, and direct consultation. This work is designed to inform intervention adaptation, implementation, and evaluation where expertise is relevant to each of the local contexts in which programs are operating.
Advance knowledge dissemination by sharing information, learnings, and best practices among themselves and collaborating around scientific publication.
Organizational Partners and Independent Contractors
Georgetown University provides social marketing technical assistance to the City Pilot programs in South Africa, Belgium, and the United States. This includes co-leading social marketing webinars and workshops, as well as providing tailored assistance for various campaign efforts to reduce the harmful use of alcohol at the individual level and to shift drinking-related social and cultural norms. In addition, Georgetown University commissioned a qualitative study in South Africa to generate insights about underage drinking among adolescents aged 10 to 18 years. On the basis of this study and a quantitative school-based baseline survey conducted through HBSA, the evaluator of the City Pilot program, Georgetown University developed an implementation strategy for reducing underage drinking. Georgetown University also led the planning and facilitation of the Foundation’s annual “All Hands Meeting,” which convenes all of the Global Smart Drinking Goals partners to share experiences, build skills, and advance strategies to reduce the harmful use of alcohol.
At the University, this project is led by Gael O’Sullivan and supported by Bill Novelli and Leslie Crutchfield.
HBSA is leading the measurement and evaluation of AB InBev’s Global Smart Drinking Goals contribution towards reducing the harmful use of alcohol across six City Pilots by 10%. HBSA is a nonprofit supporting organization of the Pacific Institute for Research and Evaluation (PIRE). Like PIRE, HBSA has decades of experience designing and evaluating substance abuse, injury, and violence prevention programs and bringing science to practice.
At HBSA, the Principal Investigators involved in the project are Ted R. Miller and Christopher Ringwalt. They are supported by Deborah Fisher, Joel Grube, and Elizabeth Lilliott, among others.
University of Miami
The University of Miami is functioning as an implementation partner for the Zacatecas City Pilot. It is partnering with the University of Washington’s Center for Communities That Care and Augusto Perez of Nuevos Rumbos in Colombia as an external consultant on screening and brief intervention and motivational interviewing. The university is implementing an initiative called Businesses That Care in Zacatecas, Mexico.
At the University, this project is supported by Eric Brown, PhD
National Opinion Research Center at the University of Chicago
The National Opinion Research Center (NORC) is an objective and nonpartisan research institution dedicated to delivering reliable data and rigorous analysis to guide critical programmatic, business, and policy decisions. In working with the Foundation, NORC provides technical assistance in the areas of road safety, especially measures and strategies to reduce alcohol-impaired driving; responsible beverage service training and enforcement in order to reduce service to underage patrons and to obviously intoxicated patrons; and program monitoring and evaluation of countermeasures implemented. NORC also reviews proposals from implementing partners to ensure that best practices and evidence-based strategies are being proposed and implemented and provides direct technical advising on programmatic implementation, monitoring, and evaluation based on experience with demonstration projects in the United States and elsewhere.
At the University, this project is supported by Jim Fell (principal investigator), Julie Kubelka, and Jenni Scolese.