City Pilots

City Pilots

Established by AB InBev prior to the creation of the Foundation, six City Pilot sites were selected to meet the first of the four Global Smart Drinking Goals (GSDG): reducing the harmful use of alcohol by at least 10% in six cities by the end of 2020, and implementing best practices in all markets by the end of 2025.

These six cities include:


The City Pilots serve as laboratories for testing a package of programs, policies, and practices to reduce the harmful use of alcohol. The Foundation aims for the City Pilot Steering Committees to continue their work after the Foundation’s funding ends, both to reduce the harmful use of alcohol and to work on other public health efforts in the community.

The Foundation uses a set of criteria to determine which City Pilot initiatives to support. Read more about our Funding Criteria here.

Learn more about how the City Pilots work:

Steering Committees 

The Foundation’s commitment to a multisector collaboration model is realized through the City Pilot Steering Committees. Members include representatives from local or regional government, the public health sector or health services organizations, law enforcement, and academia, and a representative from the local AB InBev company. Steering Committees are charged with proposing interventions aimed at reducing the harmful use of alcohol, which are adapted to local contexts and implemented by selected partners.

The Foundation employs a full-time Program Officer in most of the City Pilot sites to support the planning, implementation, and management of all Foundation-funded interventions, working with the implementing partners in partnership with various stakeholders. In addition, the Program Officers attend local Steering Committee meetings to provide updates on program activities and share Foundation-related updates.

Implementation Process

The six City Pilots serve as laboratories to identify effective interventions that can be brought to scale and have a citywide impact. The local Steering Committees, with technical assistance provided by members of the Foundation’s Scientific Partners Task Force (SPTF), receive guidance and technical assistance each step of the way as the City Pilots advance their efforts.

Click on the symbol for each step to learn more about what happens through the program planning and implementation process.